The sponsor for the Phoenix Open is the Waste Management company. Most of us know them because we see the logo on the garbage truck that picks up our trash. They are taking their logo and making it part of a unique donation to the The First Tee — a non-profit organization that uses golf to educate youth and promote life-values like integrity and respect.
Waste Management has taken its logo (the WM) and made a 120 foot high, eight-ton logo floating in the lake on the 18th hole. It is made up of 140,000 recycled golf balls collected from water hazards on golf courses. If that is not unique enough for you, the golf balls will be donated to The First Tee of Arizona to be used in their golf programs.
This is just one of many recycling initiatives implemented by Waste Management at the Phoenix Open. Below is a video highlighting the Zero Waste Challenge. Watch the video and at the one minute mark you will see the floating logo.